SBIC Atlas
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Bar Keepers Friend

Consumer products (household/commercial cleaning) · Manufacturing

RuralLow-income areaCritical techSmall manufacturer

Classification

NAICS (best guess)325612 (72% conf.)
Critical-tech area—
Research methodagent_web_research
Primary sourcewww.prnewswire.com/news-releases/balance-point-announces-its-investment-in-bar-keepers-friend-302412701.html

Best-guess classification from public sources - informational, not an SBA determination.

Locations

  • HeadquartersIN-7
    5240 Walt Place, Indianapolis, IN, 46254
    Inside Indianapolis, IN Urban Area

Investing SBIC funds (public record)

  • Balance Point Capital Partners IV, L.P. · 2025 · Debt & equity supporting sponsor (Forward Consumer Partners) recapitalizationinferredsource
  • Balance Point Capital Partners VII, L.P. · 2025 · Recapitalization financing (alongside Forward Consumer Partners)likelysource